Mastering the Art of Giving Feedback

‘Tis the season and the dreaded F word is on everyone’s mind…Feedback. Like it or loathe it, feedback is a part of daily corporate life and there is no hiding from it. Be it 360 feedback, real-time feedback, informal feedback, or any other form the constant challenge we all face is to keep it constructive without diluting our point of view.

I had the good fortune of starting my career in a senior management fast track program with a Swiss company where new graduates were trained to be managers. No starting from the bottom from us, we went straight to managing complex projects and nurturing talent with rigorous on-the-job learning. The benefit of such a program is that one is prescriptively taught even things that are considered simple such as “Giving Feedback”. It appears to be a simple enough exercise which is to be done once a year whereas it is much more delicate and complicated than that.


Below I outline three key points of giving feedback: 

Stick to the Facts  

Effective feedback is facts, facts, and nothing else. Human memory is fascinating. Once an event is experienced it is translated into a version that the mind finds suitable. This means that when at the end of the year one sits down to write vertical or horizontal feedback we are operating from impressions and not facts. However, when it comes to feedback it is imperative to avoid impressions. Anything that begins with I think or I feel must be seriously examined in your own mind for relevance.  

Fact-based feedback is based on things you observe and notice. You will thank yourself when the time comes as you will have all the facts to hand preferably with dates and can use as much or as little as necessary.


It’s All in the Words  

The Buddhist quote “Words have the power to both destroy and heal. When words are both true and kind, they can change our world” holds as true to feedback as it does to life. Oftentimes something is meant with the best intentions but may not be phrased suitably which destroys its impact irreparably. Words once spoken, create a lasting impression in the other person’s mind and cannot be explained, revoked, or altered.  

On the flip side, the harshest feedback can be communicated in the kindest way possible when one is determined to do so. People say that to assess the kindness in the spoken word, assess how you would feel if someone said it to you. I don’t necessarily agree with that. I think one ought to think of it as a third person, imagine listening to those words as an impartial third party. If it feels inappropriate as an unconcerned third party, chances are it is definitely inappropriate as a participant in the situation.  

A Way Forward  

Whether you are someone’s manager, colleague, or team member, if you have assumed responsibility of sharing something the other person needs to work on you also need to offer a solution or way forward. A corporate environment needs to be cooperative which means that offering an unsavory opinion is simply not enough. You need to be a part of the solution. This differentiates the average from the extraordinary.  

Think about what the other person could possibly do to fix it and how you can offer your help in a larger capacity than just giving more feedback. Offer active help with locating someone that can coach them, become a learning partner, or even something as simple as celebrating every small victory on the path of improvement. Get involved and make a difference.  

Broadly the art of giving feedback is knowing that what is obvious to you is not obvious to someone else and to express that effectively with impact and kindness is what will set you apart.  

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Sarina Byron

Sarina is a British Entrepreneur and Freelance Writer who has recently moved to the USA. Sarina writes insightful, impactful and relevant opinion pieces for various online publications. Sarina adores writing for Walker's Legacy as they stand for many of the values she shares and promotes. Instagram:@sarinatrodriguez

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