Image courtesy of MSNBC.com
2016 has undoubtedly been a landmark year for cable news. With a historic election season, MSNBC experienced its most-watched year since its launch in 1996. Leading their series of successful programs is Joy-Ann Reid’s weekend programming, AM Joy, which delivered the biggest-ever total audience for the network in the 10am – 12pm weekend time period.
AM Joy brings in-depth interviews, latest news, and compelling discussions on politics and social issues to the homes of its viewers each weekend. The program racked in averages of 631,000 and 509,000 total viewers on Saturday and Sunday editions of AM Joy respectfully.
— AM Joy w/Joy Reid (@amjoyshow) December 29, 2016
Weekend morning time slots are notoriously challenging to garner viewership on any network, but Reid surpassed all others who have occupied this time slot on MSNBC in this historic year.
Reid is an award-winning host and correspondent who formerly served as the managing editor for theGRIO.com and host at Radio One. She took over the weekend slot from former host Melissa Harris-Perry after her departure from the network.
Other MSNBC shows that experienced records include “Morning Joe” and “The Rachel Maddow Show” with their largest total and demo audiences in MSNBC’s 20-year history.
You can learn more about AM Joy and watch episodes of the program here.