31 Woman-of-Color Owned Businesses to Support This Holiday Season

Looking for the perfect gift this holiday season? Whether you’re looking for a fierce new lipstick to go with your holiday look or something special for a loved one, these brands are sure to make great stocking stuffers.
Read more to check out our list of 31 women-of-color owned businesses to support this holiday season.
  • Adorned by Chi: Adorned by Chi is an ecommerce shop filled with a wide selection of quirky tees and cutesy accessories perfect for ladies who love a bit a whimsy in their lives. The company describes itself as “Cute and conscious, Black and proud.”
  • Base Butter: Founded by She’Neil Johnson, Base Butter is an all natural, multi-purpose beauty product that can be used on hair, skin, and nails! It’s made from all-natural products and the brand is missioned to “transform the beauty industry into a place where we do not try to cover up or change our natural beauty, but protect and enhance it with ingredients mother nature gives us.”
  • Beauty Bakerie: Beauty Bakerie Cosmetics Brand is a cruelty-free cosmetics company based  in downtown San Diego, California. Founded in 2011 by Cashmere Nicole, a breast cancer survivor and teenage mother, Beauty Bakerie is known for creating innovative smudge-free cosmetic products that are suitable for every season!
  • Brooklyn Dolly: Created by Erin Robinson, the art on Brooklyn Dolly exudes positivity and energy. Their pieces speak simple pleasures of Black beauty and in addition to paintings the Etsy shop features greeting cards and tote bags.
  • Brown Toy Box: Brown Toy Box is a toy company aimed to affirm the beauty, confidence, and self-esteem in Black children by creating dolls, gifts, and toys that look like them.The company delivers curated boxes to match the age, gender, and interest of the child.
  • Capital City Co.: Capital City, LLC, co-owned by Arsha Jones, is a minority, family-owned company that makes and produces a mumbo sauce, a Washington, DC favorite. The company was created to give all a taste of DC and is sold in retail locations and online across the area.
  • Cee Cee’s Closet: Cee Cee’s Closet celebrates the beauty of West African culture, prints, and designs through their unique accessories. Created by Chioma and Uchenna Ngwudo in New York City, their pieces are made in Nigeria and allow for a transformative impact on the lives of our artisan partners.
  • Cha Cha Covers: Cha Cha Covers is an independently run, Latina-owned business that creates unique designs for nail art. Founded in 2012 and based in Los Angeles, CA, designs are made by hand and use non-toxic water based ingredients that are kinder to the skin than most water slide nail decals on the market.
  • Cleanse by Lauren Napier: CLEANSE by LAUREN NAPIER is a set of twelve individually packaged facial cleansing wipes, that fit neatly into your traveling makeup bag, briefcase or evening clutch.  Rich in water, aloe, chamomile, and cucumber, each wipe is slightly textured to aid in gentle and effective cleansing.
  • Coco and Breezy: Corianna and Brianna, also known as Coco and Breezy, are the founders of the cutting edge sunglass brand based in New York City that aims to reach new fashion heights and introduce fashion connoisseurs all over the world to their unique sense of style and original accessories.
  • Coily & Cute: Coily & Cute was created by author and illustrator Sharee Miller who creates original children’s books, t-shirt graphics, and gift tags that promote natural hair and beauty. With her products, you can spread Black Girl Magic with all of your gift giving.
  • CurlBOX: Created by Myleik Teel, CurlBOX is a subscription service that sends exclusive natural hair beauty products right to your doorstep. Affordable and effortless, curlBOX is great for any natural exploring products that work for her.
  • Essence Murjani: Essence Murjani Jewelry is a company that was created from founder Essence Murjani’s love of jewelry. Her passion  transformed to luxe handmade pieces that make a statement such as the gold plated “Black Girl Magic” necklace and an array of other stand-out pieces.
  • Ginger + Liz: The Ginger + Liz Hand Toning Crème is native to the exotic islands of the South Pacific. The oil has been coveted for its ability to tone, heal, hydrate, regenerate, and protect from harsh elements.  Available scents are African Mojito, Natural Scent, and Polynesian Blossom. Ginger + Liz, launched by Ginger Johnson and Liz Pickett, is best known for its vegan-friendly nail lacquer brand by the same name.
  • Gold Label Cosmetics: Kristen Brown founded Gold Label in 2012, with a mission to provide natural makeup. Gold Label Cosmetics is a color cosmetics company for the beauty enthusiast who seeks opulence and convenience. The brand is heavily influenced by the arts, fashion, travel, affirmations and especially the notion of genuinely loving the skin you’re in. All products are paraben-free and highly pigmented.
  • House of Moruka: This handbag, tote, jewelry, and clutch brand was created by Julian Gravesande who is originally from Linden, Guyana, South America. The brand was created to be a place where women could go & feel wonderful while finding a handbag that speaks to who they are and their personal style. Each piece is made by hand is as unique as the woman who carries it!
  • Juvia’s Place: Juvia’s is a cosmetic brand providing its customers with the most rich, vibrant and highly pigmented essential colors. Juvia’s was created to provide beauty enthusiasts an affordable collection of colorful eye shadows, makeup tools and beauty essentials.
  • KayLux Cosmetics: Popular for its Vacation Body Highlighter, this beauty brand creates beauty products for women of all races. KayLux was created by makeup artist Kaylar Will and aims to create quality, affordable products for all women.
  • Lola’s Cocina: Dolores Wiarco Dweck, also known as Lola, took her appreciation for Mexican cuisine and culture. Lola’s Cocina features an array of recipes and sells spices influenced by some of Mexico’s greatest chefs and cooks.
  • Mischo: Mischo Beauty was born out of founder Kitiya’s need for a healthy and chic nail polish to use while she was pregnant. A chemist, manicurist, esthetician and Makeup Artist, she was able to fill the void of luxe, healthy nail lacquer with the creation of Mischo Luxury Nail Lacquer.
  • Nubian Hueman: Nubian Hueman features ethnic fashion apparel, accessories, and beauty brands, along with art of all mediums. Their myriad of talented designers bring ethnic influences to modern silhouettes and product lines by using traditional patterns or ingredients. They curate products from brands and artists that provide growth opportunities and/or a portion of its proceeds to not-for-profit organizations, fair-trade, or socio-developmental causes. The Nubian Hueman Boutique located in Anacostia, DC serves as a means to promote collective interaction, community development, and global responsibility through a fresh and artistic platform.
  • Nubian Skin: For many women of color, finding suitable skin-tone hosiery and lingerie has not been an option.  Frustrated by the lack of skin-tone choices to go with her ever-expanding wardrobe, Nubian Skin founder, Ade Hassan, decided it was time for ‘a different kind of nude.’ Nubian Skin provides the essential underwear needs of women of color and delivers to women worldwide.
  • Plum Perfect: Plum Perfect is an app that can scientifically extract the colors from your hair, skin, eyes, and lips to recommend the perfect makeup matches for your skin color – all based on a selfie!
  • Suakoko Betty: Launched in 2007 by Charlene Bendu Dunbar, suakoko betty (pronounced SWAH-ko-ko) transforms authentic West African wax and resist-dye prints into dresses and separates that are flattering and current. “Suakoko” means place of new beginnings in Kpelle, a West African dialect and is also the name of renown female warrior-chief in Liberia.
  • Tees in the Trap: Tees in the Trap was founded in 2014 in order to highlight hip-hop, popular culture and everyday life from a woman’s perspective. The brand is trendy, edgy and sells an array of products based on your favorite trends.
  • The Dyna Smiles: Created by Daveia Odoi, The Dyna Smiles is a stationary and gifts company that aims to meet the demand for trendy and chic products that positively reflect people, especially people of color, is steadily growing in the market place. Lovable and relatable characters drawn with the brightest of smiles are featured on the company’s products.
  • The Kitchenista: Self-taught home cook, food blogger, recipe developer, and mom of two, Angela Davis created The Kitchenista to share her personal journey. In addition to recipes for home-cooked meals, The Kitchenista sells an array of cookware and recipe books to take your meals to the next level. 
  • The Lip Bar:  In 2011, a Detroit native decided to put all the pitiful fears of lip color women of color have to rest. Melissa Butler, the Lip Bar founder and visionary, set out on a mission to impact the cosmetic industry with products that are unsurpassed in craftsmanship, quality and color for women of all ethnicities. 
  • Vaniteux Lashes: Founded in Los Angeles, California, Vaniteux is a luxury Mink lash line that produces products that are 100% handcrafted and cruelty-free.
  • Justice of the Pies: Justice of the Pies is a bakery that specializes in sweet and savory pies, quiches and tarts. Maya-Camille Broussard established Justice of the Pies in honor of her late father, Stephen J. Broussard. Steve, who dubbed himself the Pie Master, was a criminal defense attorney with a passion for baking and eating anything made with a crust!  Justice of the Pies was created to celebrate his love for pies and to honor his belief that everyone deserves an opportunity to reform their lives.  Justice of the pies is now sold at Whole Foods in Chicago.



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Walker’s Legacy is a digital platform for the professional and entrepreneurial multicultural woman and exists to inspire, equip, and engage through thought-provoking content, educational programming, and a global community.

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Walker's Legacy is a growing global women in business collective founded to establish networks of empowerment and access for women of color in business.